{"title":"Baby","description":"","products":[{"product_id":"waterwipes-sensitive-newborn-baby-wipes-720-count-12-packs-3-in-1-cleans-cares-protects-99-9-water-unscented","title":"WaterWipes Sensitive+ Newborn \u0026 Baby Wipes, 720 Count (12 Packs), 3-In-1 Cleans, Cares, Protects, 99.9% Water, Unscented","description":"\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eMADE WITH BABY IN MIND: Crafted to gently clean and help protect premature, infant and newborn skin, these Sensitive+ Newborn \u0026amp; Baby Wipes have just two ingredients - 99.9% purified water and a drop of fruit extract\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eEVERYDAY USE ON SENSITIVE SKIN: When life plays dirty, WaterWipes plays it clean. Ideal for cleaning small messes and refreshing skin on-the-go, these disposable wipes make the perfect daily essential\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e3-IN-1 SKIN CARE BENEFITS: Made using minimal ingredients, our wipes have a neutral pH range, which helps protect the natural skin barrier\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eMICROBIOME FRIENDLY: WaterWipes Newborn \u0026amp; Baby plant-based** wipes are certified microbiome friendly, helping protect baby’s delicate skin barrier\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003ePURE \u0026amp; GENTLE FORMULA: WaterWipes unique 7 stage water purification, requires minimum ingredients, with 0% fragrance and alcohol\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eCOMMITTED TO SUSTAINABILITY: OEKO-TEX STANDARD 100 keeps you and your family safe by testing each component of our certified product against a list of over 1,000 harmful substances\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eDERMATOLOGIST APPROVED FOR SENSITIVE SKIN: WaterWipes baby wipes are dermatologist tested and suitable for delicate and eczema-prone skin. Their gentle formula helps cleanse effectively while caring for skin that needs extra softness\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e*Claim does not refer to the full product lifecycle nor packaging. **Refers to wipe fibers only. Subject to processing. Excluding full product lifecycle, packaging, and formulation\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Mercia commerce","offers":[{"title":"Default Title","offer_id":53553828790619,"sku":null,"price":26.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1022\/9075\/1835\/files\/waterwipes1.jpg?v=1783625001"},{"product_id":"aveeno-baby-daily-care-gentle-bath-wash-1-x-400ml-tear-free-baby-wash-with-gentle-fragrance-with-prebiotic-colloidal-oatmeal-gently-cleanses-leaves-skin-feeling-moisturised-for-sensitive-skin","title":"AVEENO Baby Daily Care Gentle Bath \u0026 Wash (1 x 400ml), Tear-Free Baby Wash with Gentle Fragrance with Prebiotic Colloidal Oatmeal, Gently Cleanses \u0026 Leaves Skin Feeling Moisturised, For Sensitive Skin","description":"\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eSUITABLE FOR NEWBORN SKIN: Suitable from the first few weeks of a baby's life. It gently cleanses, leaving sensitive and delicate baby skin soft and feeling moisturised..\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eFORMULATED WITH COLLOIDAL OATMEAL, ALOE and CHAMOMILE: This gentle baby wash is formulated to minimise the risk of allergies.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eSUITABLE FOR DAILY USE: This mild formulation can be used daily.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eFOR SENSITIVE SKIN PAEDIATRICIAN AND DERMATOLOGIST TESTED\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eBOTTLE IS MADE WITH 50 percent RECYCLED PLASTIC and IS 100 percent RECYCLABLE\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Mercia commerce","offers":[{"title":"Default Title","offer_id":53553902289243,"sku":null,"price":4.97,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1022\/9075\/1835\/files\/aveeno1.jpg?v=1783625957"},{"product_id":"2pk-hooded-baby-towel-white","title":"2pk Hooded Baby Towel White","description":"\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eThis pack of 2 Elli \u0026amp; Raff Hooded Towels is perfect for baby bath time\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eThe soft and durable fabric is embroidered with a star pattern and is ideal for keeping little ones warm and dry\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eThe hoods are nice and cosy and are great for snuggling up in\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eWith two towels you can always make sure you have one clean and dry to hand after baths\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eW73cm x H73cm\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Mercia commerce","offers":[{"title":"Default Title","offer_id":53553925816667,"sku":null,"price":7.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1022\/9075\/1835\/files\/babytowel.jpg?v=1783626322"},{"product_id":"lansinoh-hpa-lanolin-nipple-cream-40ml-sore-nipples-cracked-skin-breast-feeding-100-natural-hypoallergenic-tasteless-odourless-bpa-bps-free-breastfeeding-hospital-bag-maternity-essentials","title":"Lansinoh HPA Lanolin Nipple Cream - 40ml - Sore Nipples Cracked Skin Breast Feeding 100% Natural Hypoallergenic Tasteless \u0026 Odourless BPA BPS-free Breastfeeding Hospital Bag Maternity Essentials","description":"\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eICONIC: Lansinoh Nipple Cream has provided effective relief for sore nipples and cracked skin for nearly 40 years\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e100% NATURAL: The iconic purple-tube lanolin cream is ethically sourced and naturally hypoallergenic, without any preservatives or additives\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eDERMATOLOGICALLY TESTED: Our breastfeeding cream is completely tasteless, odourless, and colourless, with no need to remove it before feeding your newborn\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eMULTI-FUNCTIONAL: Also used to provide comfort for nappy rash, sensitive and dry skin, or as a moisturising lip balm. Additionally, it makes an excellent gift for a new mum to be!\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eAWARD WINNING : Lansinoh Nipple Cream has been awarded Gold for Best Product for Breastfeeding and Silver for Best New Mum\/Maternity Skincare Product in the 2023 Mother \u0026amp; Baby Awards\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Mercia commerce","offers":[{"title":"Default Title","offer_id":53582664499547,"sku":null,"price":9.35,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1022\/9075\/1835\/files\/CREAM.jpg?v=1783856925"}],"url":"https:\/\/merciacommerce.co.uk\/collections\/baby.oembed","provider":"Mercia commerce","version":"1.0","type":"link"}